Junior Copywriter
Contract:
Location: Beijing - Sanlitun
About DFC Studio
DFC Studio is a social media and social e-commerce agency based in Beijing, supporting premium and ambitious brands seeking to succeed in the Chinese market.
Our mission: to rapidly grow your brand's visibility and sales in China.
Our strength lies in our team — a collective of talented Chinese professionals, all graduates from top international universities, combining in-depth expertise in China’s digital ecosystem with the excellence of French-style management.
Beyond client work, DFC Studio has also launched its own e-commerce store, importing and promoting French niche brands to Chinese consumers.
As one of the fastest-growing agencies in China, we’re looking for passionate individuals to join the adventure and shape the future of digital commerce with us.
Job Purpose
As a Copywriter, you will be responsible for crafting original content that reflects each brand’s tone and resonates with the target audience.
You’ll manage day-to-day content operations, engage with users, and support community interaction across platforms.
You will also support live-streaming events, comment moderation, and influencer or brand campaigns. With a user-first mindset, you will create content that is both engaging and aligned with online trends, pop culture, and platform dynamics.
This role is ideal for someone who combines strong writing skills, trend sensitivity, and a curious, hands-on approach to digital storytelling.
Role & Responsibility
• Create original content that aligns with the brand’s tone and user preferences.
• Support day-to-day content operations, live-streaming activities, and community management (comments, DMs, etc.).
• Collaborate with brands, influencers, or platforms during campaigns and activations.
• Identify user needs and trends to craft highly engaging, value-driven content.
• Monitor hot topics and leverage internet trends.
• Collaborate with the content and marketing teams to define content strategies tailored to Chinese platforms and audience behavior.
• Contribute to content planning and editorialcalendars in line with campaign timelines andmarketing priorities.
Qualification & Skills Requirements
• Strong writing skills in English or French; ability to adapt foreign brand materials into tone-consistent local content.
• Careful, detail-oriented, and highly reliable in project work.
• Previous experience managing brand or personal social accounts is a plus.
• Strong communication and coordination abilities; capable of handling customer service and after-sales issues.
• Strong sense of pop culture, online trends, and consumer behavior.
• Native Chinese speaker.
• Prior experience in a related field is a plus.
• English or French proficiency preferred.
Desired Behaviours
• Proven experience in planning and managing social media and influencer campaigns and
longer-term strategies.
• Creatively minded.
• Excellent communication skills and the ability to work well alone as well as with different
departments across the business.
• Process driven and demonstrate an ability to deliver in a timely manor.
• Energetic, enthusiastic, proactive and driven.
Further Information
• Type of contract: full time position
• Salary: according to profile (8-13k)
• Location: Beijing / Sanlitun