WHO ARE WE?
Your digital agency dedicated to the Chinese market
DFC Studio, based in Beijing and Lyon, is a digital agency specialised in social media and e-commerce in China.
- IN CHINA SINCE
- 2017
- Working for international brands
- OFFICES
- 2
- Beijing and Lyon
- TEAM MEMBERS
- 21
- With international backgrounds
- LANGUAGES
- 3
- Chinese, French and English
OUR MISSION
Boosting the visibility of Western brands with a qualified Chinese audience
Our goal: quickly drive the demand of Chinese consumers in a unique, high-potential market. Our consultants, with international backgrounds, support you at every stage of your growth.
WE ARE BY YOUR SIDE TO
Define your digital strategy
Create impactful content
Run your social media
Organise your influencer campaigns
Manage your e-commerce store
THE STORY BEHIND OUR NAME
DFC, for DiFaChuang: “building from scratch, the French way”
The name reflects our creative spirit, our “French touch” and our commitment to stand by our clients throughout their growth in China.
缔D
DÌ
To found, to establish: building with our clients, from scratch.
法F
FǍ
France (法国): our “French touch”.
创C
CHUÀNG
To create, to innovate: our creative spirit.
THE DFC TEAM
Based in China, trained in the West
Our operational teams are based in China, close to a market that never stops changing. Each of our team members studied in France, England, Italy or the United States: we speak fluent French and English and deeply understand Western culture. That is how we grasp your brand and make its localisation a success.
All our team members are selected for their experience, motivation and personality. We believe a diverse, united and committed team is essential to deliver high-quality work.
Studied in France
in England
in Italy
in the United States
Life at DFC
Birthdays, hot pots, karting and parties: we take our work seriously, not ourselves.Why work with us?
Local expertise
Since 2017, we have been helping international brands grow in China, with in-depth knowledge of the market.
Passion & commitment
A passionate team, constantly watching the changes of digital and of the Chinese market to make you succeed.
Performance & growth
Digital strategies that maximise your impact and accelerate your growth on the Chinese market.
Network (guanxi)
A strong network of partners and influencers in China that eases your entry and the growth of your brand.
Agility & responsiveness
The Chinese market moves fast. Our adaptability and responsiveness make your strategy a success.
Bicultural understanding
Experts trained in Europe and China who adapt your communication to cultural differences for maximum impact.
21 TEAM MEMBERS
Meet the team
Xuezi Zhang
Co-founder & COO
Stéphane Charrier
Managing Director France & Partner
Tian Jie
HR Director
Wenpeiyu ZhangHead of Strategy
Lanjun ZhouProject Director · Fashion and Lifestyle
Liu DanEducation Project Manager
Shu ZhuCreative Director
Britt ZhangLifestyle Writer
Jil YangCopywriter
Xianglong RenGraphic Designer
Siqi CuiCopywriter
Feifei LangCopywriter
Yuze HongCopywriter
Carl HuangHead of Paid Media
Wang JunliHead of Ads
Ziwei ChengInfluencer Relations Manager
Ma RanHead of Customer Service
Xin FuE-commerce Manager
Meng LingAccountant
Sherry ZhangCustomer Service
Let’s have a 30-minute call and get clear answers:
- Is your company ready for the Chinese market?
- What opportunities are there for a company like yours?
- What strategic steps should you consider?
- What budget should you plan to launch and grow your brand in China?
THEY TRUST US
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