Petrusse Paris

Creation of WeChat Store and communication management for a French scarves niche brand.

Petrusse Paris is a fast-growing scarf niche brand based in Bordeaux expecting to enter Chinese market through cross-border social commerce.

DFC Studio is in charge of the communication for the brand, ranging from social media activation & management, Wechat boutique store creation to KOL management in order to grow brand awareness and drive traffic to the official e-commerce store.
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